Wednesday, 2 March 2011


Mark Zuccerberg

Mark Elliot Zuckerberg (born May 14, 1984) is an American entrepreneur and software developer best known for creating the social networking site Facebook, of which he is CEO and president. It was co-founded as a private company in 2004 by Zuckerberg and classmates Dustin Moskovitz, Eduardo Saverin, and Chris Hughes while they were students at Harvard University. In 2010, Zuckerberg was named Time magazine's Person of the Year. Zuckerberg was born in White Plains, New York to Karen, a psychiatrist, and Edward, a dentist. Mark and three sisters, Randi, Donna, and Arielle, were brought up in Dobbs Ferry, New York. Zuckerberg was raised Jewish, including having his bar mitzvah when he turned 13, although he has since described himself as an atheist. As of 2010, Facebook is blocked by that country's Internet firewall. On Zuckerberg's Facebook page, he listed his personal interests as "openness, making things that help people connect and share what's important to them, revolutions, information flow, minimalism". Zuckerberg sees blue best because of red–green colorblindness; blue is also Facebook's dominant color.

Tuesday, 15 February 2011

Long Tail Theory

Chris Anderson, editor of Wired magazine, published his theory in 2006. This was a description of the way that the internet has transformed economics, commerce and consumption. His most significant examples include iTunes, YouTube and social networking sites. If a product was released years ago such as a song and it becomes popular again because of a TV show such as X Factor or Britain's Got Talent people go to itunes and download it maybe because they never bought it the first time. This results in the track entering the charts again years after its release and becoming even more popular.